| Functionality | 5 <p>Adapt.io provides all the basic functionality an SMB may need, with extensive contact discovery and company filtering options. Also, it has a chrome extension which allows you to integrate linkedin into your lead search. It offers quite a bit of depth in the US region.</p><p><br></p><p>There's a bit less customizability as compared to other tools since you can't add custom fields for contacts and don't have access to company news/context which other tools catering to larger businesses may offer. We would also say that it offers less AI automation as compared to other tools. Also, Adapt would definitely have to be used alongside an email automation tool since it doesn't allow you to send emails natively or set up email sequences.</p> | 3 <p><span style="color: rgb(0, 0, 0);">LeadIQ's functionality is narrow. When it comes to prospect search, the first hurdle you'll face is the relatively small size of its database compared to some competitors. Additionally, adjacent features around email engagement are omitted entirely meaning that you will need to pay for dedicated outbound tools separately. However, LeadIQ does provide an email/message personalization AI feature which integrates nicely with many outbound platforms. </span></p> |
| Ease of Use | 7 <p>Overall, the web app is quite easy to navigate and has an intuitive UI. <span style="color: rgb(0, 0, 0);"> It's core prospecting interfaces are familiar amongst competitors making it easy to pick up and its onboarding is relatively straight forward. It would take an average SMB employee less than 30 minutes to master its use.</span></p> | 5 <p><span style="color: rgb(0, 0, 0);">LeadIQ's limited feature set means that its web app is relatively easy to navigate. Its prospecting interface is familiar when compared to competitors, however, some interfaces are clunky and cramped and often require a second look to find the data point/button you're hunting for. Overall, it would take an average SMB employee a few hours to master its use.</span></p> |
| Look and feel | 7 <p>Adapt.io has quite a simple UI and is easy to navigate. When tested, the search results and web pages were quite fast to load and all the information you need is in one place. However, a user may be slightly overwhelmed with the amount of data in front of them.</p> | 2 <p>LeadIQ's UI feels dated. When tested, we find many pages to be overwhelming and confusingly laid out which made navigation difficult at times despite the overall lack of functionality. Additionally, search pages were often slow to load (occasionally taking >5 seconds to load).</p> |
| Customisability | 5 <p>The web app is customizable such that it allows you to make custom lists and share and save searches, however it may not cater to some options which bigger businesses may be looking for like creating custom fields for contacts or to manage and assign territories. Based on this, Adapt.io seems better suited to smaller SMB's with a moderate prospecting volume.</p> | 6 <p>LeadIQ offers a handful of avenues for customisation that would be help to both SMBs and larger enterprises. For example you're able to map additional custom fields when adding contacts to external CRMs/engagement platforms and you're able to manage/assign territories for individual sales agents.</p> |
| Ease of Setup | 8 <p>Adapt offers a 7-day, self-serve free trial for their platform. When tested, we found the initial setup to be simple (taking <15 mins). Additionally, we found that fully customizing the tool would not take long either given the lack of any native sequencing functionality.</p> | 7 <p>LeadIQ offers a simple, self-serve free trial for their platform. When tested, we found the initial setup to be very simple (taking <5 mins). Additionally, the lack of native email sequencing functionality means it doesn't take long to get the most out of the platform either. The only areas which do take some time to configure are buried in settings - such as the ability to <span style="color: rgb(0, 0, 0);">manage/assign territories for individual sales agents.</span></p> |
| Customer Support | 8 <p>Adapt.io's main customer support platform is an in-built chat app which connects you with team members relatively quickly. When testing, we saw a response time between 2-30 minutes.</p> | 3 <p>You can contact a support agent via a live chat widget inside LeadIQ's web app. When tested, we found the default chat bot to be unhelpful and often linking to irrelevant help centre articles. Additionally, when tested, it took over 24 hours to contact a real agent to answer our queries.</p><p>However, LeadIQ does provide a detailed help centre which was able to answer almost all basic questions we had in testing.</p> |
| Integratability | 7 <p>Adapt.io natively integrates with quite a few key CRMs (HubSpot., Salesforce) and you can use their API to add any further customizations which may not be natively supported.</p> | 4 <p><span style="color: rgb(0, 0, 0);">LeadIQ provides a number of integrations with popular CRMs (Salesforce, Hubspot), email clients (Gmail) and engagement platforms (Outreach, Salesloft). However, we would like to see an API offered (as most competitors do today).</span></p> |
| Ease of Migration | 7 <p>Adapt.io allows you to export contacts into a csv file or directly onto other CRMs, taking away the manual labour involved in the process.</p> | 4 <p>LeadIQ offers self-serve export functionality within its web app.</p><p>However, we would like to have seen an API on offer (as many competitors do currently) for direct querying and interaction with the LeadIQ database.</p> |
