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Atlas vs Freshdesk Omni - Comparison 2025

Atlas vs. Freshdesk Omni

Last updated on

Reviewed by Paddy Stobbs

Stackfix Co-Founder & CEO

PS

Atlas and Freshdesk Omni serve distinct customer support needs with notably different approaches. Atlas excels with its unique session recording capability and customer-centric timeline view, making it ideal for product-led companies needing deep user behavior insights and preferring a streamlined, intuitive interface.

It's best suited for web-based product companies with low to moderate ticket volumes who prioritize user experience understanding. Freshdesk Omni, while offering more extensive functionality including native phone support and advanced automation capabilities, comes with a steeper learning curve and more complex interface. It's better suited for larger teams handling high ticket volumes across multiple channels who need comprehensive features and don't mind navigating a more complex system.

Atlas Product Logo

Advantages of Atlas

Atlas is significantly better at providing customer context
Atlas's unique customer timeline functionality provides a comprehensive view of each customer's entire journey, including interactions, session recordings, and bugs encountered. Unlike Freshdesk Omni's basic context display, this feature forces teams to be more customer-centric by presenting the full customer story chronologically. This is particularly valuable for product-led companies where understanding user behavior is crucial for support.
Atlas offers superior session recording capabilities
Atlas uniquely provides session recording functionality that captures users' screens, mouse movements, and bug encounters in real-time. While Freshdesk Omni only offers basic page visit tracking, Atlas's comprehensive recording feature enables support teams to precisely diagnose and resolve UX-based issues. This is especially valuable for web-based product companies needing to understand exact user interactions.
Atlas delivers superior customer support
Atlas provides excellent 24/7 in-app support with direct access to the founding team, ensuring quick and personal assistance. In contrast, Freshdesk Omni's support, while also 24/7, often provides less helpful information and suffers from technical issues with their chat widget. This difference is particularly important for teams who value responsive vendor support.
Atlas provides a more intuitive user experience
Atlas offers a cleaner, more streamlined interface compared to Freshdesk Omni's cluttered and fragmented experience. While Freshdesk requires switching between separate platforms for tickets and chat, Atlas provides a unified experience. This makes Atlas particularly suitable for teams prioritizing efficiency and ease of use, despite some minor navigation limitations.
Freshdesk Omni Product Logo

Advantages of Freshdesk Omni

Freshdesk Omni is significantly more feature-rich

Freshdesk Omni offers comprehensive functionality across channels, including native phone support with call recording and transcription, which Atlas lacks. While Atlas relies on third-party integrations for phone support, Freshdesk's Contact Center module provides built-in VoIP service supporting agents in 90+ countries. Freshdesk also offers more advanced features like custom objects and approval workflows that Atlas doesn't have.

Freshdesk Omni has far better data export capabilities

Freshdesk Omni offers much more comprehensive data export capabilities compared to Atlas. While Atlas limits most exports to API access and only allows PDF ticket exports, Freshdesk enables self-serve export of key metrics and ticket data, which is essential for teams needing to analyze their support operations or integrate with other tools.

Freshdesk Omni has much better customization capabilities

Freshdesk Omni provides significantly more customization options than Atlas, particularly for Help Centre customization where teams can use custom code for deep modifications. While Atlas only allows basic color and image changes, Freshdesk supports custom objects, advanced workflow customization, and extensive branding options - critical for enterprises wanting to maintain brand consistency.

Freshdesk Omni has significantly better integration capabilities

Freshdesk Omni offers hundreds of pre-built integrations compared to Atlas's limited 15 integrations. This includes connections to popular tools across categories like project management, email marketing, and data enrichment. While Atlas covers basic CRM integrations, Freshdesk's extensive marketplace and API provide much more flexibility for teams needing to connect their support system with other tools.

Atlas is best for

  • Businesses with a low to moderate ticket volume (100-500 tickets per day)
  • Who need deep visibility into customer product usage through session recordings and comprehensive timeline views
  • And/or who want a customer-centric support tool with strong Slack integration for community-based support

Freshdesk Omni is best for

  • Businesses with moderate to high ticket volume (100-500+ tickets per day)
  • Who need comprehensive multi-channel support including email, phone, chat, and social media with sophisticated AI-powered features
  • And/or who want deep integration with Freshworks products and can handle a steep learning curve for advanced features

Atlas is less good for

  • Businesses with a high ticket volume (500+ tickets per day) who need advanced workflow automation
  • Who need advanced analytics capabilities like custom reports and detailed agent performance metrics
  • And/or who need extensive Help Centre customization options beyond basic color and image changes

Freshdesk Omni is less good for

  • Businesses with a low ticket volume (<100 tickets per day)
  • Who need a unified view of customer support operations across channels
  • And/or who need an intuitive chatbot builder for simple automation flows

Gallery

Atlas logoAtlas
Atlas screenshot
Freshdesk Omni logoFreshdesk Omni
Freshdesk Omni screenshot

Pricing, features & ratings

Atlas logo

Atlas

Starting at

$19

Billed monthly

Pricing calculatorVisit Website
Freshdesk Omni logo

Freshdesk Omni

Starting at

$0

Converted from GBP

Billed monthly

Pricing calculatorVisit Website
Stackfix Verdict
Functionality
8

Functionality

8/10

<p>Atlas offers most of the support functionality that SMBs will need. It includes support for most channels, help centre creation, basic AI, automation and reporting functionality. It also uniquely offers "session recording" functionality, which allows you to view a video/ live session of a user using your web product.&nbsp;</p><p>However, it lacks more advanced features such as a chatbot builder, native phone and SMS support, advanced automation, and custom reporting. The product is still evolving, with features in beta.&nbsp;</p>
9

Functionality

9/10

<p>Freshdesk Omni offers very rich support functionality. It supports most channels, and the creation of help centres and community forums. It also has pretty advanced chat automation, AI and reporting functionality.</p><p>However, Freshdesk doesn't support offer unified analytics and automation workflows across its two modules - ticketing and chat.</p>
Ease of Use
8

Ease of Use

8/10

<p>Atlas has a gentle learning curve, and really shines with its efficient keyboard shortcuts that power users love. One of its best features is the customer timeline, which gives you a clear, chronological view of every client interaction at a glance. While everything flows nicely for shortcut users, those who prefer mouse navigation might find it frustrating that they can't see all tickets in a sidebar.</p>
3

Ease of Use

3/10

<p>Freshdesk Omni has a steep learning curve and rather frustrating set up.</p><p>We also found a lot of setting unintuitive and unnecessarily complex. For instance, to set up automations for live chat, you'll have to visit at least 3-4 settings page (assignment, routing, conversation skills, advanced automation).</p><p>Its chatbot builder, in particular, is one of the most complex builders we've come across.</p>
Look and feel
6

Look and feel

6/10

<p>Atlas has a modern, clean interface that is pleasing to use. However, the UI lacks the polish of more established competitors, and loading times can be comparatively slow, taking 2-3 seconds for some pages.</p>
3

Look and feel

3/10

<p>Freshdesk Omni feels rather dated and cluttered, both internally and externally. The amount of customisability and functionality can be overwhelming on many screens. age load times can also be painfully slow, taking up to 10 seconds on some screens and forcing a page reload.</p>
Customisability
6

Customisability

6/10

<p>Atlas offers a standard level of customisability.</p><p>Users can create custom fields for customers, set up custom views, and track custom events. The live chat widget and chatbot builder have standard customization options.</p><p>However, it lacks more advanced customization features like custom objects, custom actions, and custom reports. Help Centre customization (style, layout) is particularly limited.</p>
8

Customisability

8/10

<p>Freshworks offers a good level of customisability. It supports using custom code for deep customization of the Help Centre. You can also track custom events about customers for create personalized proactive messages and workflows. Custom data objects can be created, and agents can customize their workspace layout.&nbsp;</p>
Ease of Setup
4

Ease of Setup

4/10

<p>Frustratingly, Atlas does not offer a self-serve free trial for its platform. Instead, you'll need to trudge through a sales demo before you can get access. However, the process is relatively short and smooth and once access was granted, we found the tool to be simple to set up and configure.</p>
6

Ease of Setup

6/10

<p>Missive offers a simple self-serve free trial for their platform. We found the initial setup to be relatively simple, but somewhat unintuitive taking around 10 minutes. Setting up your first channels is also a confusing process from a UX perspective - but once you've figured your way around the interface, channels like email are simple to integrate (one-click for common providers). </p>
Customer Support
9

Customer Support

9/10

<p>Atlas's customer support is excellent. They offer 24/7 in-app live chat with Atlas's team (including the founder!), who are always happy to provide friendly and personal help.</p>
6

Customer Support

6/10

<p>While Frehworks offers 24/7 support live chat in-app and the support team is quick to reply, they don't always offer helpful/ relevant information.</p><p>We also found the live chat widget with Freshworks support unreliable, as you lose your current conversation when you switch between Freshdesk/ Freshchat.</p>
Integratability
4

Integratability

4/10

<p>Atlas only has 15 pre-built integrations. While these integrations cover key areas like CRM (Salesforce, HubSpot, Close, Pipedrive) and calling (Aircall, Dialpad), it lacks integrations with popular tools in other categories such as project management, data enrichment, and surveys. It does offer an API for custom integrations.</p>
8

Integratability

8/10

<p>Freshworks offers hundreds of pre-built integrations with common third-party tools that SMBs use, including CRMs, email marketing tools, and project management systems. It also has an extensive marketplace for additional integrations and an API for custom integrations.</p>
Ease of Migration
3

Ease of Migration

3/10

<p>Atlas's data export capabilities are somewhat limited. While reporting data for selected reports can be exported directly from within Atlas, most data seem only available for export via API. For example, tickets can only be exported as PDFs.</p>
8

Ease of Migration

8/10

<p>Freshworks allows users to export key data (e.g. ticket and agent volume) via self-serve. Export of most other data are also available via API.</p>
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