| Functionality | 8 <p>Most of the core AI notetaker functionality is present. It can record audio and video, transcribe accurately, and its AI insights are sufficient to answer most questions about the transcript and the themes or topics discussed in meetings. Another great feature is that insights generated from an automation, even across multiple meetings, are grouped together.</p><p>The main limitation is the inability to edit transcripts. Additionally, a more powerful search with better filtering options would be beneficial.</p> | 5 <p>Mostly offers core AI notetaking functionality: recording and transcribing meetings, uploading your own audio/video files for transcripts, but lacks a mobile app. It can't record without a meeting bot, lacks analytics, and its custom agents are still in early stages of development.</p> |
| Ease of Use | 7 <p>Very easy to set up, especially with its dedicated automations page, which simplifies building workflows with triggers for key topics and information you want to gather from meetings, as well as managing how to share or store them afterward.</p><p><br></p><p>One downside is that while automation insights are customisable, they appear on a separate page, and custom templates cannot be applied to summarise individual meetings in a preferred format. The only option is to ask the AI assistant to regenerate the notes and then copy and paste them into the notes section.</p> | 7 <p>Key workflows, like recording meetings and inviting the bot, are intuitive and straightforward, with the Chrome extension providing added convenience. However, the "Invite" buttons in the web app can be confusing at first—one is for inviting the bot to meetings, and the other is for inviting users to the app.</p> |
| Look and feel | 8 <p>The interface is polished and simple, with well-chosen colours that subtly highlight important details while fading out less crucial ones. The AI assistant is conveniently located on the right side of the page when viewing meeting notes or recordings, making it easy to ask questions while reviewing meetings. The action items have their own dedicated page, which we found very useful. The insights page offers a condensed view, allowing for quick and easy access to multiple insights at a glance.</p> | 5 <p>The design is clean and modern but simple, with a functional layout—nothing spectacular. Page load times are decent (2-3 seconds). There were occasional error pages, and the AI agents were temporarily down during testing, but since they were in BETA, it's understandable. Trying to open information on their website help pages sometimes annoyingly redirects you to the web app if you're signed in.</p> |
| Customisability | 7 <p>The automations page makes it easy to set up Circleback to gather specific insights from meetings, with triggers that can be customised, and send these notes to the chosen integration or group them under the same folder within Circleback. There is limited control over who automatically receives the meeting notes via email (either yourself or all participants). Custom templates are not available for meeting notes, and the transcriptions cannot be edited.</p> | 8 <p>For summary notes: You can customise your summary template and arrange sections in any order. You can also create your own summary types, eliminating the need to ask the AI assistant the same questions each time.</p><p><br></p><p>For custom agents: Customise the agent’s name, theme, and the questions it will ask during the interview.</p> |
| Ease of Setup | 7 <p>Self-serve, no sales calls (card details required for trial). Template creation includes guided inputs via native workflow builder. Basic setup takes 10-15 minutes. Advanced workflows via native builder take 30-40 minutes.</p> | 8 <p>Self-serve, no sales calls. Provides note templates and guided input boxes for creating custom ones. Basic setup takes 10-15 minutes. Advanced workflows takes 30-40 minutes due to a rich library of Zapier templates. Comes with some predefined agents for interviewing and setting up new agents takes 10-15 minutes.</p> |
| Customer Support | 8 <p>Has a help center with a wide range of support articles. In addition to the help center and a releases page explaining how features work, Circleback offers AI-enabled self-serve support within the product—users can ask questions (e.g., "How do I add others to my team?") and receive near-instant answers based on their internal body of knowledge. Live support is also available via email and, during business hours, through live chat with a human agent.</p> | 6 <p>An AI-powered chatbot with the option to message support. Typically, a real person replies within a few hours, but it can take up to 48 hours in some cases.</p> |
| Integratability | 8 <p>Integrates with a good range of popular software, including a native integration with Zapier. They also have support for webhooks in automations, allowing far more customization and the ability to use multiple webhook integrations via automations instead of just one at the account-level. This also enables team-wide integrations since automations can be shared across a whole team or organization.</p> | 6 <p>Supernormal offers useful integrations with a wide range of 3rd party tools e.g. Slack, Google Docs, Salesforce, Pipedrive. It has integrations with project management tools like ClickUp and Linear, lacks integrations with applicant tracking systems and doesn't have an API for custom integrations.</p> |
| Ease of Migration | 8 <p>Users can copy the transcript and download the meeting recording. Meetings can be shared via link or email, with teams created to manage access. The dedicated automation page simplifies sharing meeting notes through integrated apps and includes an option to set a webhook endpoint for receiving meeting data from Circleback. There is also support for providing link access automatically in the emails that are sent out either automatically or manually.</p> | 8 <p>You can easily download transcripts, meeting summaries, and share recordings.</p> |
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