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Factorial vs KiwiHR - Comparison 2025

Factorial vs. KiwiHR

Last updated on

Reviewed by Steph Leung

Stackfix Product & Operations Lead

SL

KiwiHR and Factorial are both best for businesses based in Europe. KiwiHR excels as a user-friendly, visually polished solution ideal for small businesses needing basic HR functionality with minimal training time. Its intuitive interface and streamlined onboarding workflows make it perfect for companies prioritizing ease of use over extensive features.

Factorial, conversely, is better suited to growing organizations requiring broader functionality and better customization options, despite its steeper learning curve and less polished interface. While Factorial offers more comprehensive features including performance reviews and engagement surveys, KiwiHR focuses on delivering core HR functions with exceptional usability.

Factorial Product Logo

Advantages of Factorial

Factorial has superior workflow automation
Factorial's workflow center allows for sophisticated automation with conditional logic and scheduled steps, while KiwiHR lacks automated workflow capabilities. This makes Factorial better suited for companies looking to streamline their HR processes.
Factorial is significantly more customizable
Factorial offers extensive customization options including SQL editor for custom reports, which surpasses KiwiHR's basic customization capabilities. This is particularly valuable for growing companies that need to adapt their HR processes as they scale.
Factorial offers more comprehensive functionality

Unlike KiwiHR which only provide core HR functionality, Factorial offers a wider range of core HR features including performance reviews, engagement surveys, and native ATS, making it a better choice for teams seeking an all-in-one solution.

Factorial has better integration capabilities
With 50+ pre-built integrations, Factorial offers significantly more connectivity options than KiwiHR which only has Slack integration. This makes Factorial more suitable for companies using multiple HR tools.
KiwiHR Product Logo

Advantages of KiwiHR

KiwiHR offers a more polished visual experience
KiwiHR's interface is more visually appealing with consistently fast load times under 1 second, while Factorial's interface, though modern, is less refined. This difference matters for teams spending significant time in their HRIS daily.
KiwiHR is significantly more user-friendly

We found KiwiHR's interface to be notably more intuitive, requiring only half a day for an average SMB employee to become proficient, compared to Factorial's steeper learning curve. This makes KiwiHR particularly valuable for companies prioritizing quick employee adoption and minimal training time.

KiwiHR provides superior onboarding workflow capabilities
KiwiHR's Journey feature allows for highly customizable onboarding processes with sophisticated task scheduling and dependencies, outperforming Factorial's more basic workflow options. This is particularly valuable for organizations with complex onboarding requirements.

Factorial is best for

  • Businesses with 25-50 employees based in Europe
  • Who need comprehensive time tracking and shift management capabilities
  • And/or who want highly customizable reporting with SQL editor capabilities

KiwiHR is best for

  • Businesses with <25 employees based in Europe
  • Who need an entry-level, user friendly HRIS with integrated payroll functionality
  • And/ or need Euro-centric features such as whistleblowing and DATEV integrations

Factorial is less good for

  • Businesses based outside of Europe
  • Who only need basic HR functionality
  • OR businesses seeking an all-in-one HRIS with payroll and SaaS/ device management functionality

KiwiHR is less good for

  • Businesses with >25 employees based outside Europe
  • Who need additional features like direct payroll processing, engagement surveys, OKRs, or performance reviews
  • And/or need more advanced customisation and automation capabilities

Gallery

Factorial logoFactorial
Factorial screenshot
KiwiHR logoKiwiHR
KiwiHR screenshot

Pricing, features & ratings

Factorial logo

Factorial

Starting at

$7.25

Converted from GBP

employee / month

Billed monthly

Pricing calculatorVisit Website
KiwiHR logo

KiwiHR

Starting at

$4.66

Converted from EUR

employee / month

Billed monthly

Pricing calculatorVisit Website
Stackfix Verdict
Functionality
7

Functionality

7/10

<p>Factorial offers most functionality that most SMBs will need. Besides core HR functionality (store employee info, managing time off), Factorial also allows you to run performance reviews, manage employee shifts, manage expenses, automate workflows and recruit with a native applicant tracking system.</p><p>Features we found missing are payroll, app/ device management. Factorial also gets a point deducted because a lot of its modules seem half-baked.</p>
5

Functionality

5/10

<p>KiwiHR offers some of the basic functionality that most companies will need (such as storing employee information and documentation, and managing time-off), but lacks some other functionality that we see from competitors (e.g., performance management, surveys). When it comes to the functionality that KiwiHR does offer, we found that most of the time, these functions were largely basic offerings, lacking advanced features.</p>
Ease of Use
5

Ease of Use

5/10

<p>Due to Factorial's rich functionality, it will take an average SMB employee at least 1-2 days to master key functionalities of the product.</p><p>Some key workflows, such as syncing your calendar to reflect time-off, and using Factorials' workflow builder to automate workflows can also be complex and unintuitive.</p>
8

Ease of Use

8/10

<p>Through our testing, we believe that an average SMB employee would require around half a day to become proficient at using KiwiHR. Most tasks and features are located in an intuitive location, and the clear and effective layout helps users to navigate between these sections.</p>
Look and feel
7

Look and feel

7/10

<p>We find Factorial's clean and modern interface visually acceptable. It also has acceptable page load times.</p>
8

Look and feel

8/10

<p>KiwiHR has a very visually appealing user interface with acceptable load times (1&lt; seconds).</p>
Customisability
8

Customisability

8/10

<p>You can customise most things on Factorial, from data fields, reports, leave policies, workflows and more. One of the standout strengths here is that it offers an SQL editor for creating highly customised reports.</p><p>However, it lacks the deeper customisability offered by more mature HRIS (e.g. Rippling, HiBob), such as creating workflows with conditional logic.</p>
4

Customisability

4/10

<p>KiwiHR offers basic customization options throughout the product. Users can add custom fields to employee profiles and set up sophisticated workflows for processes like onboarding/offboarding.</p><p>However, the software lacks the flexibility to customize workflows beyond preset parameters. Even when creating a report from scratch, users are restricted to working within predefined categories of data, limiting the platform's adaptability for more complex or unique business needs.</p>
Ease of Setup
5

Ease of Setup

5/10

<p>Factorial offers a free trial but requires you to talk to sales first (one round of talking to sales). It takes 10-30mins to complete basic set up (entering company information and adding employees). Fully customizing and setting up the platform takes approximately 1 week and is simple enough do without assistance from an expert; more complicated processes can be done with help from the help center.</p>
10

Ease of Setup

10/10

<p>KiwiHR offers a free trial without needing to speak to sales. It takes &lt;10 mins to complete basic setup (entering company information and adding employees). Fully customizing and setting up the platform takes 1-2 business days. Customization and setup is simple enough that you don't need an expert and any more complicated processes can be done with help from the help center.</p>
Customer Support
6

Customer Support

6/10

<p>Factorial only seems to offers support via phone call/ a ticket form during European business hours. Users we've interviewed also mentioned that although Factorial's Help Centre is low quality, the support from their Account Managers has been great.</p>
4

Customer Support

4/10

<p>We found KiwiHR's self-serve support website to be fairly barebones, but we did like the in-app AI chat. We found that it was able to answer all of our questions, but also provided recommendations of workarounds where a particular function was not possible (such as setting company-wide holidays). Failing this, however, the live customer support we found to be weak, with a response SLA of up to 2 days.</p>
Integratability
6

Integratability

6/10

<p>Factorial supports 50+ pre built integrations with most relevant 3rd party products in relevant categories, such as ATS, performance management, finance, benefits and more. It also has an API for custom integrations.</p>
2

Integratability

2/10

<p>While KiwiHR offers an open API for building custom integrations, its selection of pre-built integrations is incredibly limited. It doesn't integrate with many popular HR tools like QuickBooks (Accounting), Lattice (Performance Management), and Workable (ATS). Even connecting with Google/ Outlook Calendar requires you to enter a URL link. KiwiHR really only works for teams planning to use Tellent for all their HR needs i.e. Javelo for performance management, and Recruitee for recruiting.</p>
Ease of Migration
8

Ease of Migration

8/10

<p>Exports of key data are available via self-serve, and most other data are available via self-serve or their API. </p>
3

Ease of Migration

3/10

<p>KiwiHR offered a broad range of data that users are able to export themselves, and while it did not offer pre-built integrations with other apps to export data, it does provide an API for users to manually do this.</p>
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