In comparing these conversation intelligence platforms, Glyphic emerges as the stronger choice for enterprise organizations with established RevOps teams, offering superior AI capabilities, customization, and a cleaner interface. Avoma, while featuring excellent mobile capabilities and out-of-the-box sales frameworks, is better suited for smaller teams seeking a more structured approach to sales coaching with strong support resources. The choice between them largely depends on organizational maturity and specific needs - Glyphic for sophisticated, customized implementations, Avoma for quick deployment with standardized methodologies.
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Glyphic vs Avoma - Comparison 2025
Glyphic vs. Avoma
Last updated on
Reviewed by Paddy Stobbs
Stackfix Co-Founder & CEO
Advantages of Glyphic
Glyphic offers superior AI-driven insights compared to Avoma
Glyphic provides better customization options than Avoma
Glyphic has a more intuitive user interface than Avoma
Advantages of Avoma
Avoma offers superior mobile capabilities compared to Glyphic
Avoma excels at sales framework implementation compared to Glyphic
While both platforms offer sales framework capabilities, Avoma's comprehensive default scorecards and AI-driven framework analysis provide deeper insights for organizations implementing structured sales methodologies like MEDDIC or BANT.
Glyphic is best for
- Businesses with complex sales processes seeking AI-driven revenue maximization through customized insights
- Businesses with established RevOps teams who can invest time in platform customization
- Who need granular AI-powered deal analysis and insights across their sales organization
- And/or who need deep retrospective analysis of revenue performance to improve win rates
Avoma is best for
- Businesses with less mature sales teams seeking AI-driven coaching and comprehensive note-taking
- Who need comprehensive meeting documentation with intelligent summaries and follow-ups
- And/or who need to share customer conversations across their organization
Glyphic is less good for
- Businesses with limited RevOps resources and time for platform customization
- Who need real-time coaching capabilities like battle cards and monologue warnings during calls
- And/or who need mobile access for reviewing calls and receiving notifications on the go
Avoma is less good for
- Businesses with established sales processes who need a modern, streamlined interface
- Who need real-time coaching capabilities
- And/or who need advanced deal risk analysis
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Glyphic
Avoma
Pricing, features & ratings
 Glyphic CustomContact us for a quote Billed monthly |  Avoma Starting at $290Billed monthly |
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| Stackfix Verdict | ||
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| Functionality | 8 <p>Glyphic is a full-service platform that covers the core functionality you'd expect - pulling actionable insights from recorded conversations to support the sales organization in maximising revenue. A product differentiator is the use of multiple AI models for different functions. In addition, we love the additional touches, such as the easily accessible 'ask AI' prompt bars and the pre-meeting prep sheets.</p> | 6 <p>Unusually among revenue intelligence and sales coaching platforms, Avoma includes a scheduler in all paid subscriptions. In case you don't already use a standalone scheduler or a scheduling feature in your lead generation platform, this could be a great value-add.</p><p>Call recording, transcription and information extraction is excellent, including abstraction to pre-configured and custom sales frameworks and drafting of follow-up messaging.</p><p>We noticed that the engineering team is constantly updating the product - we noticed alerts to refresh the page due to an update. We love to see this because this is the essence of SaaS.</p> |
| Ease of Use | 9 <p>Following a good setup, it should be intuitive for reps and managers to pick up without a steep learning curve. For example, the 'Ask AI' prompt will be something that shouldn't require specific training.</p> | 4 <p>Scheduling a meeting is intuitive since it happens through the calendar integration. Beyond that we found that navigating a fairly busy user interface is a steep learning curve.</p> |
| Look and feel | 8 <p>We love the interface which links quickly to all key functions without feeling cluttered. Reps will love the pre-built prompts for 'ask AI', and the superb integrations make time management a breeze with a view of upcoming meetings built in to the platform.</p> | 4 <p>With multiple scrolling panels on each page, Avoma has a somewhat dated feel, and page loads are quite slow. We did find that once we knew where we were looking, the layout made sense. Still we'd love to see the pages less 'busy'</p> |
| Customisability | 10 <p>Admin users (typically RevOps), with the support of Glyphic customer success, can customize most aspects of the platform to your organization's methodology. This includes how summaries are structured, and which sales playbooks/frameworks you use and how specifically you run them in your company.</p> | 6 <p>We like how you can customize elements such as the sales frameworks, and which topics and keywords are visible in the interface. You can also customize coaching by focusing a trend analysis on what is relevant to your business and your customer interactions. This can help reps to 'speak the same language as their customers.</p> |
| Ease of Setup | 3 <p>As you would expect with the level of customization, Glyphic won't be a plug-and-play. We expect your RevOps team would need to invest a lot of time with Glyphic's customer success teams to set the platform up to match your own playbooks and be relevant to your industry and customers.</p> | 8 <p>We had a frictionless process to get started on the 14 day trial for the full-feature ('Revenue Intelligence') tier. No need to book a demo or speak to a rep, nor to enter payment details. After 14 days the account reverts to a 'Basic' free account for view-only. Requesting a demo was a breeze, and we scheduled directly with the rep's calendar. For revenue intelligence features to work fully there's additional set-up required at the Admin level between Avoma and the CRM.</p> |
| Customer Support | 8 <p>There's a live chat option, though for this type of platform most users would seek 'how to' type help from their own RevOps team.</p> | 9 <p>During testing we used the 'live chat' during UK morning office hours. Due to the geo coverage of support agents we had high-quality real-time support and answers to our questions. In addition the online help center is well structured and even includes 'best practices' to help smaller / less mature teams make the most of note taking and call coaching.</p> |
| Integratability | 8 <p>The CRM integrations with Salesforce and Hubspot are deep, and allow you to push custom fields such as sales framework updates. Pipedrive allows a simpler integration so you can push Notes. There are no other CRM integrations. Dialer integrations are currently limited in number</p> | 5 <p>Inegrations with the most popular CRMs and dialers.</p> |
| Ease of Migration | 8 <p>You have multiple options to share meeting video, transcript, notes and insights with colleagues and externally.</p> | 5 <p>You can easily export notes and summaries to the clipboard, and download meetings (video+audio, audio only, transcript only)</p> |
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