| Functionality | 9 <p>Jira delivers nearly all the functionality that SMBs—and even enterprises—will need.</p><p>Its task and project management capabilities are incredibly powerful and flexible. You can customize Jira to fit virtually any project, even those with complex structures like five layers of sub-tasks, each with their own custom fields.</p><p>That said, Jira does have some gaps. It doesn’t natively offer features like invoicing, billing, or expense tracking, which other tools sometimes include. Plus, for built-in docs or wikis, you’ll need to use its sister product, Confluence.</p> | 8 <p><span style="color: rgb(0, 0, 0);">Wrike has most of the sought after features and is deeply customisable, offering customisable templates, automated workflows and types. It also supports OKR/goal setting and has additional features which act as a cherry on top like AI work creation and effort management.</span></p><p><br></p><p><span style="color: rgb(0, 0, 0);">However, it lacks a few things which may be useful for real time collaboration like a realtime chat between team members or any sort of messaging service. Also, although it allows files to be added to tasks, it doesn't offer a shared space for docs and files or any way to create a company wide wiki which is important for larger companies.</span></p> |
| Ease of Use | 4 <p>Compared to other project management tools, we find Jira complex to navigate. The interface is packed with features and options, which can make it overwhelming and unintuitive—especially for new users. The learning curve is steep, and it can take weeks for team members to get fully comfortable.</p><p>For example, even for simple projects, there are multiple configuration pages to manage: settings for the entire project, specific project views, built-in fields, custom fields—you name it. It’s powerful, but all these layers can quickly become confusing.</p> | 5 <p>Overall, Wrike has a generally well planned UI which makes it <span style="color: rgb(0, 0, 0);">intuitive to use overall. </span></p><p><span style="color: rgb(0, 0, 0);">It falls short on a few aspects though, some of the language used to relate tasks is quite complex and it's difficult to build a complex workflow in the beginning. We estimate that an average startup employee would take around 1-2 days to get their hands on this tool and be able to leverage its functionality efficiently.</span></p> |
| Look and feel | 5 <p>While Jira has made strides in design and usability with recent updates, it still feels a bit dated compared to more modern Project Management tools like Linear. Customizing the UI is pretty limited, so you’re mostly stuck with the default look and feel.</p><p>Our main gripe, though, is page load times. At 2–3+ seconds per page, things can feel sluggish—and this gets gets compounded as your projects and teams grow. It's a frustration that can niggle you every day.</p> | 7 <p>The software is visually appealing generally and has a simplistic UI which makes it easier to understand what's happening on a page. The load times for any page are quite fast and has an overall attractive look and feel, except the gantt chart which looks slightly blocky/shaky.</p> |
| Customisability | 10 <p>We find Jira to be impressively, and overwhelmingly, customisable.</p><p>You can customise almost anything you can think of - custom task types, workflows, specialized screens, validation rules, and more. For ultimate flexibility, there’s even Jira’s own query language (JQL), which lets you search and filter issues with incredible precision.</p> | 8 <p>Can customise quite a bit of the product, including custom fields, workflows, automation, reports, templates and types. However it's not open source which means that it may not offer the same amount of customisability as a tool which you can actually go ahead and tweak.</p> |
| Ease of Setup | 4 <p>Jira offers a self-serve free trial and lets you purchase without dealing with sales. Getting started and setting up a few tasks or subtasks takes about 30–40 minutes, which can feel a bit more confusing compared to other tools. That said, its rich library of templates helps streamline the process.</p><p>Be prepared, though—a full setup will likely take at least a few days, especially if you’re customizing it for more complex workflows.</p> | 6 <p>Offers a self-serve free trial and allows purchase without needing to talk to sales. Getting started and setting up a few tasks and subtasks should take 20-30 minutes, because it has a good sample project space, but it lacks a rich library of templates. Full setup should take a day or two at most.</p> |
| Customer Support | 4 <p>We find that Jira's support leaves a lot to be desired. Atlassian (the maker of Jira) nudge users toward self-service options like documentation and community forums, which can be frustrating when you need quick, direct help. Even when you reach out for support, the experience can be hit-or-miss—especially if you’re a smaller customer without a premium support plan.</p> | 5 <p>Has tried to build a chat service but you can't actually ask many questions on it, since you normally just get template responses that a bot provides. It does however have an extensive set of FAQs and a project management guide which should help users get started.</p> |
| Integratability | 9 <p>Jira, powered by Atlassian, has a thriving app marketplace with thousands of plugins. If there’s a feature you need that Jira doesn’t offer natively, chances are there’s a third-party app for it. Plus, Jira provides an API, giving you the flexibility to build custom integrations when needed.</p> | 5 <p>Supports a few integrations like Google, Outlook, Slack, JIRA and a host of other mobile applications. However, it doesn't support a few key integrations natively like Github, Zapier, Freshdesk and Zendesk which other tools do.</p> |
| Ease of Migration | 5 <p>Migrating away from Jira can be a bit of a headache. Exporting data isn’t exactly seamless, and you’ll likely need to spend time cleaning and reformatting it before it’s usable in another tool. Custom fields, workflows, and issue types often don’t have direct equivalents elsewhere, which can lead to data loss or tricky mapping processes. It’s definitely something to plan for if you’re considering switching.</p> | 5 <p>Has robust options to make self-serve exports of data in excel, csv or pdf and also gives API access. However it doesn't have the same number of pre-built native integrations which other tools may offer</p> |
