| Functionality | 8 <p>Klenty is very well-rounded tool. Not only does it offer support for more outbound channels than most competitors, but it also provides a strong native contact database too. Additionally, its AI features stood as some of the most thoughtful and well executed we've tested.</p> | 7 <p>Despite Apollo primarily being a prospecting database, we were pleasantly surprised by the quality of its sales engagement feature set. On the email front, we were pleased to find a range of rich functionality including A/B testing, email warmup and support for inbox rotation. On the phone front, the native dialer and AI conversation analysis functionalities were stand out. If we were to call out an area which was lacking it would be on the richness of the sequences builder (complex branching logic is not possible) and also any kind of sales forecasting functionality it limited.</p> |
| Ease of Use | 6 <p>Klenty's core prospecting and sequence building interfaces are well designed, intuitive and simple to understand. That being said, some elements of the product took some getting used to due to the sheer breadth of features on offer. On average, it would take an SMB employee less than an hour to become accustomed to the tool.</p> | 6 <p>Apollo's web app is relatively simple and easy to navigate. Additionally, when tested, we find it's search pages were generally fast to load.</p><p><span style="color: rgb(0, 0, 0); background-color: rgb(255, 255, 255);">Apollo's web app is generally intuitive and easy to navigate. Additionally, its onboarding was simple and not overwhelming. Our only complaint is that some of its sequence builder interfaces were slightly non-standard and therefore take a bit more time to get used to. On average, it would take an SMB employee less than 45 minutes to master its use.</span></p> |
| Look and feel | 6 <p>Klenty's web app is modern and slick. Most of its interfaces are well laid out and intuitive. We did notice some lag (~3s) when loading prospect searches, however, the rest of the product with smooth and snappy.</p> | 6 <p>Apollo's web app is relatively simple and easy to navigate. Additionally, when tested, we find it's search pages were generally fast to load.</p><p>However, some of its engagement centred interfaces were a bit clunky and overwhelming. For example, its sequence builder was unintuitive to use on initial glance.</p> |
| Customisability | 6 <p>Klenty offers a fairly standard set of avenues to customize your experience with the product. The most obvious comes in the form of setting up custom templates for sequences. Additionally, you can set up custom workflows and automations throughout the tool. On top of that, we appreciated that you could save search filters in its prospecting database too.</p> | 7 <p><span style="background-color: rgb(255, 255, 255); color: rgb(0, 0, 0);">From an engagement perspective, there are a number of customization options Apollo offers. For example, you can provide their AI with context about your business and targets which will then be used when drafting AI email sequences. Apollo's analytics dashboards are also extremely customizable and among some of the most granular we've tested.</span></p> |
| Ease of Setup | 7 <p>Unlike some of its larger competitors, Klenty offers a 14 day free trial on all of its plans. Additionally, users can sign up self-serve without having to go through a sales call. Once signed up, initial setup is slick and trivial and sped up thanks to comprehensive blueprint sequence templates too.</p> | 6 <p><span style="color: rgb(0, 0, 0); background-color: rgb(255, 255, 255);">Unlike many of similar products of this scale, Apollo offers a simple, self-serve free trial for their platform. When tested, we found the initial setup to be simple (taking <10 mins), especially if you're using google workspace to power your emails. However, given then feature breadth that Apollo offers, it can take a lot of time to fully customize the experience. For example - most customers will still need to connect CRMs and customize Apollo's AI 'power-ups' to suit their needs.</span></p> |
| Customer Support | 8 <p>Klenty primarily offers support via a live chat widget inside its web app. When tested, we were able to get in contact with a real agent in <10 minutes. Once contacted, we generally found agents to be knowledgeable and helpful. Klenty also offers a well structured help centre too.</p> | 8 <p>Apollo offers support via a live chat widget within its web app. When tested, we find agents to be helpful and about to troubleshoot technical questions often in the first response.</p><p>Additionally, Apollo provides a detailed help centre which was able to answer almost all basic question we had in testing.</p> |
| Integratability | 5 <p>Klenty offers integrations with popular CRMs (Hubspot, Salesforce, Pipedrive), common email providers (Gmail, Outlook) as well as automation platforms like Zapier. We would like to have seen native integrations with more external prospecting databases such as Apollo though.</p> | 7 <p>Though Apollo offers a very large integrations marketplace, its clear that most integrations are geared not towards using Apollo as a sales engagement tool, but rather as a prospecting database. As such, some integrations such as document signing platforms were missing. That being said, all the core integrations including CRMs (Salesforce, HubSpot) and automation platforms (Zapier) were present.</p> |
| Ease of Migration | 5 <p>Klenty offers self-serve export functionality for contacts and analytics data via its web app. Additionally, they also offer an API through which you can interact with the product programatically.</p> | 6 <p>Apollo offers self-serve export functionality for contacts directly within their web app. High export limits are also available for larger enterprises depending on what plan you are on.</p><p>Additionally, Apollo offers a well-documented API through which businesses are able to interact with their database directly.</p> |
