Last updated on
Reviewed by Paddy Stobbs
Stackfix Co-Founder & CEO
LeadFuze and LeadIQ are comparable, standalone database products. LeadFuze excels with its massive database (500M+ contacts) and automation features, making it ideal for teams needing broad market coverage and automated list building.
However, LeadIQ offers superior customization options and more native integrations, making it better suited for teams prioritizing workflow customization. Neither tool provides sales engagement features, requiring integration with dedicated outbound platforms.
Advantages of LeadFuze
Advantages of LeadIQ
LeadFuze
LeadIQ
 LeadFuze Starting at $147user / month Billed monthly |  LeadIQ Starting at $0Billed monthly |
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| Stackfix Verdict | ||
|---|---|---|
| Functionality | 3 <p>At the core of it LeadFuze is simply a contacts database with standard filtering options based on location, company size and role. They have an AI powered sales assistant which allows you to add a certain amount of leads to your list on a daily basis but apart from this there's not much more which is exceptional about the tool overall.</p><p>You can't even natively send email sequences, you'd need to integrate with a third party and there aren't many buyer signal metrics.</p> | 3 <p><span style="color: rgb(0, 0, 0);">LeadIQ's functionality is narrow. When it comes to prospect search, the first hurdle you'll face is the relatively small size of its database compared to some competitors. Additionally, adjacent features around email engagement are omitted entirely meaning that you will need to pay for dedicated outbound tools separately. However, LeadIQ does provide an email/message personalization AI feature which integrates nicely with many outbound platforms. </span></p> |
| Ease of Use | 6 <p>Since it's quite a simple tool, the interface is intuitive and all the features/filtering options are visible and easy to find. The onboarding is not overwhelming and would take a user around 30 minutes to get familiar with the setup.</p> | 5 <p><span style="color: rgb(0, 0, 0);">LeadIQ's limited feature set means that its web app is relatively easy to navigate. Its prospecting interface is familiar when compared to competitors, however, some interfaces are clunky and cramped and often require a second look to find the data point/button you're hunting for. Overall, it would take an average SMB employee a few hours to master its use.</span></p> |
| Look and feel | 4 <p>Has a minimalistic design and is pretty neatly laid out. <span style="color: rgb(0, 0, 0);">However, the setup itself is a bit too simplistic as compared to other tools and could do with a more enriching user experience. </span></p> | 2 <p>LeadIQ's UI feels dated. When tested, we find many pages to be overwhelming and confusingly laid out which made navigation difficult at times despite the overall lack of functionality. Additionally, search pages were often slow to load (occasionally taking >5 seconds to load).</p> |
| Customisability | 2 <p>It allows filtering through advanced search criteria allowing you to input keywords but apart from that you can't customise anything else like adding custom fields to contacts or sharing lists.</p> | 6 <p>LeadIQ offers a handful of avenues for customisation that would be help to both SMBs and larger enterprises. For example you're able to map additional custom fields when adding contacts to external CRMs/engagement platforms and you're able to manage/assign territories for individual sales agents.</p> |
| Ease of Setup | 5 <p>LeadFuze offers a self-serve free trial for their platform. When tested, we found the initial setup to be more complex than needed (taking >10 mins). However, the lack of any native email sequencing functionality means it doesn't take long to get the most out of the platform despite the initial friction.</p> | 7 <p>LeadIQ offers a simple, self-serve free trial for their platform. When tested, we found the initial setup to be very simple (taking <5 mins). Additionally, the lack of native email sequencing functionality means it doesn't take long to get the most out of the platform either. The only areas which do take some time to configure are buried in settings - such as the ability to <span style="color: rgb(0, 0, 0);">manage/assign territories for individual sales agents.</span></p> |
| Customer Support | 6 <p>There is an option which allows you to chat to the customer support team which may reply between 1-3 hours and has a pretty extensive knowledge base which you can search through and a sparsely populated user guide.</p> | 3 <p>You can contact a support agent via a live chat widget inside LeadIQ's web app. When tested, we found the default chat bot to be unhelpful and often linking to irrelevant help centre articles. Additionally, when tested, it took over 24 hours to contact a real agent to answer our queries.</p><p>However, LeadIQ does provide a detailed help centre which was able to answer almost all basic questions we had in testing.</p> |
| Integratability | 6 <p>Integrates with a bunch of useful tools like Zapier, salesforce, HubSpot and mailshake but mostly relies on these integrations for providing additional functionality which is sometimes already included in a lead generation tool, like email sequencing and adding contacts from linkedin.</p> | 4 <p><span style="color: rgb(0, 0, 0);">LeadIQ provides a number of integrations with popular CRMs (Salesforce, Hubspot), email clients (Gmail) and engagement platforms (Outreach, Salesloft). However, we would like to see an API offered (as most competitors do today).</span></p> |
| Ease of Migration | 5 <p>You can export lead data in multiple formats and integrates with popular CRM tools which enable direct data transfer without manual exports. However there's a size limitation on lists which can be exported based on the plan that you're on and has a credit based system where each lead export consumes credits and the system may hit the maximum volume of data exports for users on low-tier plans quite quickly.</p> | 4 <p>LeadIQ offers self-serve export functionality within its web app.</p><p>However, we would like to have seen an API on offer (as many competitors do currently) for direct querying and interaction with the LeadIQ database.</p> |
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