| Functionality | 3 <p>At the core of it LeadFuze is simply a contacts database with standard filtering options based on location, company size and role. They have an AI powered sales assistant which allows you to add a certain amount of leads to your list on a daily basis but apart from this there's not much more which is exceptional about the tool overall.</p><p>You can't even natively send email sequences, you'd need to integrate with a third party and there aren't many buyer signal metrics.</p> | 6 <p>Lemlist is not your typical lead generation tool. Instead, it's core functionality is outbound sequencing and as part of that, there's a native prospecting tool built in. Though Lemlist's contact database is large (450M contacts) and the filters it provides are granular - we find it to be inaccurate and cumbersome to use. In many case, it failed to provide emails for our usual test searches. That being said, Lemlist's outbound functionality is well executed and feature rich.</p> |
| Ease of Use | 6 <p>Since it's quite a simple tool, the interface is intuitive and all the features/filtering options are visible and easy to find. The onboarding is not overwhelming and would take a user around 30 minutes to get familiar with the setup.</p> | 3 <p>We find Lemlist's web app to be well laid out and intuitive to navigate. However, certain interfaces, such as the prospecting interface, are cumbersome to use. Additionally, list building interface was particularly buggy and confusing to use - often displaying error messages with no clear action for the user to resolve.</p> |
| Look and feel | 4 <p>Has a minimalistic design and is pretty neatly laid out. <span style="color: rgb(0, 0, 0);">However, the setup itself is a bit too simplistic as compared to other tools and could do with a more enriching user experience. </span></p> | 4 <p>Lemlist's design aesthetic is modern, clean and easy on the eyes. However, we noticed some elements of the UI were often positioned poorly or cut off by other components - for example, the inability to close toast messages was particularly annoying on many occasions.</p> |
| Customisability | 2 <p>It allows filtering through advanced search criteria allowing you to input keywords but apart from that you can't customise anything else like adding custom fields to contacts or sharing lists.</p> | 5 <p><span style="color: rgb(0, 0, 0);">While Lemlist offers the ability to create custom lists, it lacks some customisability facets that larger businesses may find helpful. For example the ability to manage and assign territories to specific sales agents or score leads.</span></p> |
| Ease of Setup | 5 <p>LeadFuze offers a self-serve free trial for their platform. When tested, we found the initial setup to be more complex than needed (taking >10 mins). However, the lack of any native email sequencing functionality means it doesn't take long to get the most out of the platform despite the initial friction.</p> | 8 <p>Lemlist offers a simple, self-serve free trial for their platform. When tested, we found the initial setup to be simple (taking <10 mins). Additionally, connecting email addresses to their outbound platform was relatively trivial too - with a one click connect feature for popular providers like Google.</p> |
| Customer Support | 6 <p>There is an option which allows you to chat to the customer support team which may reply between 1-3 hours and has a pretty extensive knowledge base which you can search through and a sparsely populated user guide.</p> | 7 <p><span style="color: rgb(0, 0, 0);">Lemlist's primary means for customer support is via a live chat widget within their web app. It was quick and simple to contact a real support agent (often <5 mins) and when tested, we find them to be helpful and about to troubleshoot technical questions often in the first response.</span></p> |
| Integratability | 6 <p>Integrates with a bunch of useful tools like Zapier, salesforce, HubSpot and mailshake but mostly relies on these integrations for providing additional functionality which is sometimes already included in a lead generation tool, like email sequencing and adding contacts from linkedin.</p> | 5 <p><span style="color: rgb(0, 0, 0);">Lemlist provides a number of integrations with popular CRMs (Salesforce, Hubspot) and automation platforms like Zapier. Additionally, it offers an API through which users can interact with Lemlist's database directly. However, we were disappointed to see a lack of integrations with external sales engagement platforms such as Salesloft or Outreach.</span></p> |
| Ease of Migration | 5 <p>You can export lead data in multiple formats and integrates with popular CRM tools which enable direct data transfer without manual exports. However there's a size limitation on lists which can be exported based on the plan that you're on and has a credit based system where each lead export consumes credits and the system may hit the maximum volume of data exports for users on low-tier plans quite quickly.</p> | 6 <p>Lemlist offers self-serve export functionality within its web app.</p><p>Additionally, Lemlist offers a well-documented API through which businesses are able to interact with their database directly.</p> |
