| Functionality | 2 <p>LACRM provides very barebones functionality. You can store contacts, track communication, and manage pipelines - but that's about it. You're unable to send emails, access any meaningful reports or automate workflows.</p> | 3 <p>Twenty is more of a sophisticated customer database, rather than a CRM. It only offers basic features like contact storage, communication tracking, pipeline management, and task creation. However, it lacks email, call, analytics, and automation capabilities.</p> |
| Ease of Use | 9 <p>Thanks to its minimal features, LACRM is extremely straightforward and intuitive. It only has four main tabs: Workspace, Contacts, Calendar, and Reports. Any SMB employee can set it up and start using it immediately.</p><p>The only drawback is that pipelines are found under "Reports" and are viewable only as a list, not as a board.</p> | 8 <p>With minimal features and keyboard shortcuts, Twenty is generally intuitive and quick to navigate. However, some key workflows can be more complex for non-technical users. E.g. assigning a deal owner requires configuring "relation types" in the data model settings.</p> |
| Look and feel | 7 <p>The software is clear, clean, and fast-loading, though it feels a bit visually <span style="color: rgb(0, 0, 0);">uninspiring.</span></p> | 8 <p>Inspired by Notion, Twenty feels modern and premium. Interactions are sleek, and pages load quickly (1-2 seconds).</p> |
| Customisability | 6 <p>You can customize some aspects, like setting up custom pipelines, adding custom fields, and saving custom filters. It's useful for tracking non-sales activities like job applicants or partners. However, it doesn't offer custom objects or reports.</p> | 9 <p>Being open-source, you can fully customize Twenty if you have the technical know-how. Even out-of-the-box, you can configure the data model, add custom objects, and create custom views. However, by default, it lacks some data storage types like checkboxes and formulas.</p> |
| Ease of Setup | 9 <p>LACRM offers a simple, self-serve free trial. Initial set up (e.g. importing contacts via CSV/ syncing from Google or Outlook, syncing calendar) was largely simple, although slightly confusing since setting up a pipeline is found under the "reports" module. Due to LACRM's barebones functionality, fully customising will take no time - can be done within an hour.</p> | 4 <p>Twenty offers a self-serve free trial. Thanks to Twenty's familiar spreadsheet-like layout, we found the initial setup to be extremely simple (taking <5 mins). You can connect your email with a few clicks, and all your contacts sync automatically. With that said, fully customising the platform can take a long time & technical effort, since Twenty's open-source nature means you can adapt Twenty to your exact business needs with code. </p> |
| Customer Support | 7 <p>LACRM only offers support via email/ phone. There's no built-in live chat on the platform. However, online resources are easy to use, and helpful support videos are available.</p> | 7 <p>You can contact support via live chat within the platform, with responses typically within an hour. However, its documentation is basic and geared more towards technical teams.</p> |
| Integratability | 4 <p>LACRM offers 25 pre-built integrations with tools like Google and Outlook Calendar, Mailchimp, and calling software. However, it lacks integration with many software categories, such as customer support, data enrichment, and analytics software. It does offer an API for custom integrations.</p> | 8 <p>Twenty CRM has no pre-built integrations; you'll need to use its API or Zapier. However, its API is flexible and powerful, enabling seamless integrations with most systems.</p> |
| Ease of Migration | 8 <p>You're able to export your list of contacts and pipeline leads with one-click. It also offers an API for other custom exports.</p> | 8 <p>You can export key information, including contacts and custom objects, to CSV. Its API also allows for seamless data export.</p> |
