Hive does the basics well. It has a very easy onboarding process, with strong customer support, self-serve materials, and Hive University (a centralized platform that teaches you how to use Hive), which means it is a breeze to learn how to use the platform. Key functions like automation, basic reporting, dependencies, and building projects are all easy to do and nicely customizable.
This being said, Hive definitely has weak points. For creative teams, there is no real-time collaborative workspace or the ability to create and collaborate on documents internally. Finally, many of Hive's best features - like automation - are only available in their more expensive tiers, making it unsuitable for teams with smaller budgets.
