Expert review

Stackfix's Rating

7.7 / 10

Last updated on

Reviewed by Camin McCluskey

Stackfix Co-Founder & CTO

CM

Key findings

PostHog is a powerful, open-source, all in one product and web analytics product. It's targeted at tech startups and is focused on providing the best developer experience possible. It's functionality range is the best on the market, offering everything from excellent automatic event capture to heat maps and session replay recordings.

If you're a technical team looking for an affordable, all in one analytics suite that scales well to millions of monthly events, there are few alternatives better than PostHog.

Pros

Best-in-class functionality range

We found PostHog offers the most comprehensive functionality in the market, excelling in everything from automatic event capture to heatmaps and session recordings. This breadth makes it ideal for technical teams needing an all-in-one analytics solution.

Superior integration capabilities

We tested PostHog's integration ecosystem and found it exceptionally comprehensive, covering data warehouses, CRMs, CDPs, and support tools. Their API enables seamless programmatic interaction, making it perfect for teams with complex tech stacks.

Outstanding customer support and documentation

We were impressed by PostHog's best-in-class developer documentation and thriving open-source community. Their forums provide technical answers within 24 hours, making it an excellent choice for development teams needing reliable support.

Robust data export capabilities

We found PostHog's export functionality to be exceptional, offering both self-serve export options through the web app and a comprehensive API. This makes it ideal for teams needing flexible access to their analytics data.

Highly customizable platform

We discovered PostHog offers extensive customization options across reports, metrics, and even open source self-hosting capabilities. This flexibility makes it particularly valuable for teams requiring a tailored analytics solution.

Cons

Complex User Interface

We found the interface can be overwhelming due to its extensive functionality. For non-technical users or those needing quick insights, navigating through PostHog's feature-rich environment can be challenging and time-consuming.

Session replays are underwhelming

It’s handy having session replay built into an all-in-one tool, but the execution isn’t great. Page elements can be slow to load, the UI is complex and hard to navigate, and there’s no session summary – so you’re stuck watching full replays just to figure out if anything useful happened. If you heavily rely on session replay for deep user research or debugging, this could be a real pain.

PostHog is best for

Businesses with technical teams seeking a comprehensive open-source analytics platform
Who need comprehensive automatic event tracking without manual setup
And/or who need advanced visualization tools like heatmaps and session replays in one platform

PostHog is less good for

Businesses with non-technical teams who need simple, non-developer focused analytics
Who need simplified form analytics and conversion tracking
And/or who need a streamlined, simplified interface without technical complexity

Gallery

PostHog real-time dashboard showing active user data

PostHog cohort retention tracking showing weekly data

PostHog automatic event capture showing live event feed

PostHog pricing

Pricing calculator

Billing cycle	Posthog Cloud Starting at $0 event / month Billed monthly
Common features
Heatmaps
Session Replays
Pageview & Click Tracking
Session & Visitor Identification
Rage Click Detection
A/B Testing
Advanced features
Automatic Event Capture
Real-Time Dashboard Updates
GDPR compliance
API
Custom Event Tracking Setup
Customizable Dashboards
SOC 2 Type II certification
BigQuery
Pre-built Report Templates
Click & Scroll Tracking
Data encryption
Snowflake
Server-Side Tracking Support
Exportable Reports
ISO 27001 certification
Segment
Data Visualization Widgets & Graphs
Google Tag Manager
Offline Data Capture Capabilities
User Journey Mapping
Webhook Sync
Mobile SDK Integration
Cohort Analysis
Zapier
Javascript SDK
UTM parameter tracking
Funnel Drop-Off Analysis
Segment Analysis

PostHog doesn't have any other plans

PostHog - Review & Pricing 2025